Pricing

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Inbound & ABM Marketing Retainers

Beacon Digital Marketing provides inbound and account-based marketing services sized and priced to meet your needs. Our services are provided on a monthly retainer basis. For a full description of services and to create a custom package, please contact our sales team!

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Starter

$8,500

Great for companies looking to generate website traffic, and gain visibility in the market. Ads focus on prospecting audiences.

Month 1 - Onboarding
  • Quarterly Content Plan
  • SEO Audits & Strategy
  • Paid Media Strategy
  • Organic Social Strategy
  • Voice and Tone Guide
  • Ideal Company Profiles
  • Marketing Technology Audit
  • Google Analytics Configuration
  • Google Tag Manager Set-up
  • Metrics Report Set-up
  • Initial Ad Creative
Month 2 - Ongoing
  • 1 Pillar Blog Post Per Quarter
  • 2 Supporting Blog Posts per Month
  • 1 Premium Content Offer per Quarter
  • 1 Email Newsletter per Month
  • Organic Social Media Management for Facebook, Linkedin and Twitter
  • 1 Landing Page per Quarter (Copy)
  • Paid Media Management for Linkedin
Strategy & Support
  • Designated Account Strategist and Project Manager
  • Weekly Meetings with your Account Strategist
  • Monthly Reporting with Data Studio + Supermetrics
  • Quarterly Strategy and Scope review
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Growth

$14,000

Great for companies looking to turn visitors into qualified leads for sales teams and fuel their full marketing funnel with account-based marketing & inbound.

Month 1 - Onboarding
  • Everything in Basic plan +
  • Quarterly Content + SEO Plan
  • Buyer Persona Presentation with Buyer Journey Maps for up to 5 personas
  • Technical SEO Audit and Strategy Recs
  • Keyword Sitemap
  • ABM Strategy
Month 2 - Ongoing
  • 1 Pillar Blog Post Per Quarter
  • 2 Supporting Blog Posts per Month
  • 2 Email Campaigns per Month (Newsletter + Offer)
  • 2 Landing Pages per Quarter (Copy)
  • 2 Premium Content Offers per Quarter (eg Ebooks or Infographics)
  • Basic Organic Social Media Management for Facebook, Linkedin and Twitter
  • Paid Media Management for Linkedin, Facebook Prospecting Campaigns*
  • Paid Search and Display Management on Google (incl. Remarketing)*
  • Programmatic Ad Management via StackAdapt*
Strategy & Support
  • Designated Account Strategist and Project Manager
  • Weekly meetings with your Account Strategist
  • Monthly Reporting with Data Studio + Supermetrics
  • Quarterly Strategy and Scope review
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Enterprise

$22,000

Perfect for companies that are looking to ramp up marketing efforts at all stages from awareness to decision, including ABM, inbound and direct mail.

Month 1 - Onboarding
  • Everything in Basic and Growth +
  • Social Media Channel and Account Audit
  • Added Personas
  • Customized Data Studio + SuperMetrics Reporting
  • More complex & custom audits
  • More detailed content roadmap
Month 2 - Ongoing
  • 1 Pillar Blog Post Per Quarter
  • 1 Thought-Leadership Blog Post per Month
  • 3 Supporting Blog Posts per Month
  • 3 Email Campaigns per Month (Newsletter + Offer)
  • 3 Landing Pages per Quarter (Copy)
  • 2 Premium Content Offers per Quarter (eg Ebooks or Infographics)
  • Basic Organic Social Media Management for Facebook, Linkedin and Twitter
  • Paid Media Management for Linkedin, Facebook Prospecting Campaigns*
  • Paid Search and Display Management on Google (incl. Remarketing)*
  • Programmatic Ad Management via RollWorks*
  • Marketing Operations Support
  • Website Design & Development Support
Strategy & Support
  • Designated Project Manager
  • Weekly meetings with your Project Manager
  • Monthly Reporting with Data Studio + Supermetrics
  • Quarterly Strategy and Scope review, Annual Strategy Review and Report