Creative & Branding for B2B Marketing

“When it comes to approaching creative, our team thinks beyond a beautiful logo and a color scheme. We want to help you craft a cohesive voice, story, and feeling when audiences interact with your brand. Every piece we create is an opportunity to connect with your prospects and set you apart from the competition.

—Ashley McGuckin | Creative Director, Beacon Digital Marketing

Our Services

Branding & Messaging

Your company’s brand identity is the first chance you have to make a positive impression in the digital world. At Beacon, we’ll work with you to build a B2B brand that captivates your audience and builds meaningful connections. By immersing ourselves into your goals, strategy, and positioning we will elevate your brand and help to uncover your unique story. Our branding toolbox comprises a number of services, such as: Naming and brand development, Voice & Tone Guidance, Messaging & Positioning, Logo Design, Brand Guidelines & Playbooks, Templates, and Launch promotion.

Creative Campaign Execution

Our team will partner with you to activate your brand across all digital touchpoints. Our designers and copywriters work closely with team strategists, to help bring the campaign vision to life through a variety of digital marketing tactics including paid media creation, email marketing, digital advertisements, and more. Together, we drive big results.

Digital Asset Design

We are experts in crafting impactful content and transforming it into beautifully designed digital pieces. Whether it is an eBook, Case Study, Whitepaper, Presentation, or a Sales Sheet we want to help your story stand out in the digital space. These pieces are key to promoting your B2B service, educating your audience, and helping aid in your sales or fundraising efforts.

Event Design Support

Whether it's a virtual, in-person event, or trade show our creative team is here to help support your event collateral design direction, production, and execution of materials. These events are golden opportunities, and we want to make sure your brand shines.