Decision time. Should you use Facebook or LinkedIn for your next B2B lead generation campaign? Here, we take a look at the similarities and differences between the two ad units and what it means for hitting your unique lead gen goals.
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4
Jun '18
Beacon Digital Marketing is excited to announce the addition of a new award-winning senior leader to our fast-growing company. Liz Filardi joins the team as Director of Web Production.
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15
May '18
The HubSpot onboarding process can be intimidating. Our team at Beacon Digital Marketing can help make this process smooth and simple for your business.
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8
May '18
The first few months as a new marketing director can be overwhelming. A 30-60-90 day plan makes your life easier and sets you up for success. Let’s walk through how to create a plan, and, as a bonus, download budget templates to direct your efforts.
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1
May '18
Beacon Digital Marketing is excited to announce the addition of two new team members.
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1
May '18
Trying to decide between Pardot vs HubSpot for your marketing automation needs? We’re certified consultants with years of experience implementing both. Here’s eight reasons why we usually prefer HubSpot for your B2B business.
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30
Apr '18
Ready to give your content a boost? These five tips will take your B2B content marketing strategy to the next level.
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25
Apr '18
When done right, lead generation on Facebook can be very successful for B2B companies. Here are our current favorite examples of B2B SaaS marketing campaigns on Facebook and why they are effective.
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13
Apr '18
Strategy Social Media Paid Social
It may seem like using social media engagement metrics are the best way to measure business success on Facebook and Instagram. But we’re here to let you in on a secret: engagements don’t matter. Here’s four reasons why and what you should be measuring instead.
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13
Apr '18
Concerned about how the new Twitter automation rules will impact your B2B social media strategy? Here’s why it happened, what’s changing, and what your businesses needs to do to adjust.
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