Sr. Account Director
What He Does Best
Matthew Scolinos, our Senior Account Director, brings over seven years of digital marketing experience in both B2B and B2C sectors. He has honed his skills working in-house as a Project Coordinator and in the agency world as an Account Manager and Marketing Strategist. His top skills include Account Management, B2B Lead Generation, Client Management, and Programmatic Digital Advertising.
Before joining Beacon Digital, Matthew worked at a full-service digital marketing agency, taking strategic lead on projects such as Buyer Persona Development, Website Roadmapping, Quarterly Objective Planning, and building B2B Lead Generation Campaigns. He describes himself as a cross between a social butterfly and an outdoor cat, always ready to engage and explore.
When he's not strategizing for Beacon, Matthew enjoys:
- Basking in the warm California sun
- Google, Adwords Search
- Google, Analytics
- Google, Search Ads
- Google, Google Analytics Individual Qualification (GAIQ)
- Google, Ads Display
- Account Management
- B2B Lead Generation
- Client Management
- Programmatic Digital Advertising
Little Known Facts
If you're a fellow science fiction fan, just ask Matt about his love for The Book of the New Sun series by Gene Wolfe.