Content Specialist
Raylyn Robinson
What She Does Best
Raylyn Robinson, a pivotal Content Specialist at Beacon Digital Marketing, not only crafts compelling content but also spearheads innovative social media strategies for our clients. Ensuring their digital presence is both vibrant and engaging.
A vital member of the Content Team, Raylyn seamlessly intertwines her roles in content creation, web page optimization, social media channel management, and graphic design, ensuring a holistic approach to digital marketing.
Origin Story
Raylyn's journey began with obtaining a B.A. in Journalism from Georgia State University. She started her professional career in online magazine publications and startups, which exposed her to various marketing facets. Her work ranged from writing on lifestyle, beauty, and current news.
She not only honed her writing skills but also played a crucial role in shaping marketing strategies, graphic design, and comprehensive management of social media platforms, ensuring a robust and dynamic online presence for brands.
Certifications
- HubSpot, Inbound Certified
- Hootsuite, Social Marketing
- Hootsuite, Marketing Platform Certification
- LinkedIn, Brand Awareness
- LinkedIn , Lead Generation
Top Skills
- Copywriting
- Social Media Management
- Social Media Marketing
- WordPress
- HootSuite
- Marketing and Content Strategy
Follow Along
Little Known Facts
Raylyn operates her own freelance makeup business dedicated to making women feel empowered and sharing tips and tricks for all things beauty. She’s a proud member of Delta Sigma Theta Sorority, Incorporated. And she loves old school, 1990’s and early 2000’s R&B music.
